Yesterday morning, singer Ricki-Lee Coulter caused a social media meltdown when she posted a cheeky picture of her bum on Instagram.
For sure, it was some grade-A booty shooting game from the the 29-year-old former Australian Idol contestant, but let’s be honest, she is not the first celeb to bring it.
Kim K does it. Nikki Minaj does it. Rihanna does it. In fact, the belfie – aka the bum selfie – is becoming a social media staple for any bootilicious celebrity with a smart phone.
But what I am here to tell you, is that the belfie is not just for the rich and famous.
Nor is it just for narcissists and the self-obsessed.
The belfie is for you. It’s for me. It’s for everyone.
(Don’t roll your eyes…. Stick with me here…)
Hey there, the Internet. I have a confession: I’ve recently become addicted to taking pictures of my backside.
Yesterday, there was an important technological advance for the world of amateur belfie taking. The Belfie stick. Enter a titanium steel stick with an extendible arm to reach around and take that perfect booty shot. Game. Changer.
The Age declared it the final clinching proof that the world is completely mad, while over at News Limited it was described as the ultimate tool for narcissism.