The 2025 You Beauty Awards are here.

Attention Youbies! The 2025 You Beauty Awards are here. And we want to hear from YOU!

We want to know about every single product that's earned a permanent spot in your routine. You know the ones —those can't-live-without essentials you've repurchased on repeat. The kind of stuff you always find yourself going back to. The MVPs of your routine.

What we need from you:

• Click through our carefully curated lists
• Pick ONE (just one!) holy grail product from each category