Last week Piers Morgan announced via a tweet that he would be hosting Good Morning Britain with three broken ribs.
UPDATE: I’ll be co-hosting @GMB tomorrow with 3 broken ribs. For the more fragile snowflakes among you, this is called ‘manning up’. ????????
— Piers Morgan (@piersmorgan) September 3, 2017
Which would have been fine – just fine – if Morgan had not directed his comments at ‘fragile snowflakes’ and claimed this was an example of ‘manning up’.
As Julia Baird explained in her Sydney Morning Herald column this was like waving a red flag at a bull, because women ‘man up’ all the time.
The hashtag #womanningup began to trend when a US National Public Radio broadcaster replied to Morgan’s tweet, revealing she had hosted a radio show while she was in labour.