'Wippa' and his wife Lisa sleep in separate beds. And they're not the only ones.

Nova radio host Michael ‘Wippa’ Wipfli has been married for more than three years, has two children and a job that sees him rise before the sun.

He and his wife, Lisa, have developed one simple tactic to maintain harmony in their household:

Separate beds.

Speaking on the Fitzy and Wippa show today, the 37-year-old argued that rather than indicate his marriage is ‘in trouble’, sleeping apart ensures it remains healthy.

“If I had any question over it, I would make something happen. I don’t question it though. Separate beds is the way to go," he told his co-hosts Ryan Fitzgerald and Sarah McGilvray this morning.

“There are so many people who would say separate beds are healthy for your relationship. You get your best sleep, so when I’m with the family and we’re together she gets the best of me," he added.

Wippa might be alone in his bed, but he certainly isn't in his opinion.

Beauty entrepreneur/author/screenwriter/mother of one Zoe Foster Blake told the Mamamia Podcast Network in July that she and her radio host hubby, Hamish Blake, occasionally chose to sleep apart.

In fact, they'd done just that the night before.

“I engineered it so my husband was in the spare room," the 36-year-old said.

Listen to the interview in full here. (Post continues after audio.)

"We’re both pretty tired at the moment and exhausted, and he tends to snore when he does that. So I kicked him out knowing that I’d need my brain today [for the interview].”

Snoring is also part of the reason Zoe Marshall and her NRL-star husband Benji choose to catch Zzzs alone. In the former Tiger's case, it's the result of sleep apnea.

“I feel like I kind of don’t want to fix the snoring because I really love sleeping separately now,” Zoe told Fitzy and Wippa last year.

Singer Guy Sebastian and his wife of nearly nine years, Jules, occasionally use the tactic for the sake of his career.

“When I am on tour I have to sleep, otherwise my voice doesn’t heal," he told KIIS 101.1’s Matt Tilley and Meshel Laurie.

Snoring isn't to blame in their case, though. That's where Hudson, age four, and Archer, two, come in.

“My kids, they suck," he laughed. "They get up at like 5:30am."

So that's no snoring, no sheet hogging, no 'my side', no suspicious smells, no second alarm...

We're beginning to see the appeal.