

Retinol. You’ve heard of it as the anti-ageing gold standard in ingredients. And if you’ve clicked on this article it’s likely that you’re already using it, seeing as upping the strength is the aim of the game.
Before we get to how to do that safely, let’s go back to basics and make sure we’ve laid the right foundations.
I asked Melissa Gannon, Priceline Pharmacy pharmacist, to help me break it down, and started by asking her in a nutshell: what is retinol, anyway?
“Retinol is a form of Vitamin A that is used in skincare products available over the counter. As well as the over-the-counter products, there are prescription only products available – these are often referred to as retinoids,” Melissa said.
“Retinol increases our skin cell production (also known as proliferation) which can help reduce the appearance of fine lines and wrinkles, and it also helps to smooth the skin’s texture for a brighter looking complexion.”
So, if you’re brand new to retinol, listen up. Melissa has some advice for you.
“There is no exact age to start using retinol as everyone’s skin and skincare concerns are slightly different. Generally speaking, mid to late 20s or early 30s is a good time to start using retinol, perhaps in short term bursts rather than every night, to help with skin texture and radiance.”
“When using retinol for the first time, introduce it into your skincare routine slowly. Apply twice a week for the first month to allow skin to become familiar with retinol and its effects. If you’re comfortable with the retinol, gradually increase usage to several times per week, building to nightly use. If you’re pregnant or breastfeeding, you cannot use retinol,” Melissa said.