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If you’re not familiar with Hans Christian Andersen‘s The Emperor’s New Clothes, here’s are really quick reminder:
Two weavers promise the Emperor a new suit that is invisible to those who are stupid, or incompetent and, therefore, unfit for their positions. When the Emperor moseys on down the street in a big parade before his subjects, no one dares to point out that he is, in fact, starkers, until one child cries out, “But he isn’t wearing anything at all!”
For the purposes of this article, we are that kid, the one calling bullshit on those “amazing” and oh-so-bloody-trendy superfoods and overpriced goodies.
For example:
Goats cheese
I personally call bullshit on this mouldy cheese delicacy. Goats cheese is exactly how I imagine dirty foot tastes. Everyone out there who is pretending it tastes good on their pizzas, or squeals with delight when they find it buried in their salad must either have a) lost their sense of taste or b) be lying.
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