Two Birds Brewing is run, quite literally, by two ‘birds’.
Danielle Allen and Jayne Lewis brought Two Birds Brewing, Australia’s first female-owned and operated brewery, to life in 2011, after the Aussie pair travelled to the United States together.
While travelling, the pair had an epiphany…
Between Lewis’ background in viticulture (grape cultivation) and Allen’s 10 years of experience in brand development (five of them at Woolworths), they possessed the perfect structural foundation to kick-start a business venture in the alcohol industry.
They chose craft beer. And whether you’re a beer drinker or not, you have to admire their foresight.
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Since 2011, the craft beer industry in Australia has exploded. Big time. They jumped aboard the train at the perfect time and now they’re miles ahead of the pack.
The pair’s award-winning brewery, based in Melbourne, typifies the blooming Australian beer industry.
“I think taking the volume of beer into consideration, we’ve grown at around 30% year-on-year,” Danielle Allen says in an interview with SmartCompany. “Now we’re producing 1 million litres of beer [each year] — it seems like such a huge feat to get to that point.”