This couple has been married more than 70 times. Wait, what?

On January 5 this year, Rachael and Roberto got married in a small, lovely ceremony. They exchanged vows again the following day. And the day after that. And the one after that.

We’re only three months into 2014 but these lovebirds have already said “I do” over 70 times. By next January, they will have done it 365 times.

No, this isn’t a movie script – although the story does have its own trailer. This pair of “crazy fools in love” decided one day wasn’t enough to become husband and wife, so they’re getting married every day this year in all different locations.

If you’ve ever been involved in the organisation of just one wedding, you’ve probably broken out in a nervous sweat reading that – but Rachael and Roberto’s plan isn’t the logistical nightmare it sounds like. Their ceremonies are no longer than 10 minutes each, and there’s only one rule: no two weddings can be the same.

“Sometimes we have witnesses, sometimes not. Sometimes we have officiants, sometimes not. Sometimes we incorporate music, poetry or a special meal into the experience, and sometimes it’s just us, the same pair of rings, and our words to each other,” Rachael explains on their blog The One Year Wedding.

Anyone is welcome to participate in the couple’s weddings – there’s a “come as you are” dress code – or even do the honour of marrying them. Their ceremonies thus far have been as varied as they are numerous.

“We’ve been married in the rain, on the beach, under the stars, in an alley, on a hill, in front of a cathedral, on the couch, in our garden, after a fight, with our dog, with our friends, with our family, with strangers, by candlelight,” Rachael writes.

You can see footage of them here:

Unsurprisingly, one of the first questions asked of Rachael and Roberto is, well, why on earth they’re having 365 weddings when one is usually sufficient. The couple, who are yet to be ‘legally’ wed, have come to believe that one day simply wasn’t enough and that focusing all their efforts and money on planning a single ceremony didn’t reflect their relationship (and, in Rachael’s words, was about as romantic as “root canal”).

Instead, they decided to slash their initial wedding budget so they could marry one another every day.

“At the end of this year, after intentionally choosing every day to marry each other, to choose each other, to love each other, we will be partners, we will be one, we will be husband and wife,” Rachael explains.

Whether you find the One Year Wedding project romantic or ridiculous, you can’t help but wonder what you would do if your wedding wasn’t a one-day-only event – if you didn’t have to write just one set of vows, or pick just one perfect location, or do it just one way.

This article originally appeared on iVillage.com.au and has been republished with full permission.

And now for some other happy wedding snaps from this year…

So tell us – if you could have a wedding today, how would you do it? Would you have one wedding or one every day?