Are you a woman in your 50s? With skin? On your face? Please, join us.
Now, we want to preface this by saying that when it comes to skincare, we don't like bossing people around and telling them what they should and shouldn't do. The beauty game is very much a 'you do you' kind of space.
Everyone's skincare concerns and goals in their 50s are different - while some people will deal with pigmentation and breakouts, others will experience more on the fine lines and wrinkles front, and so forth.
But! In saying this, there are a few core 'rules' experts say we should follow...
Watch: Here's seven ways to improve your skin while you sleep. Post continues below.
So, what kind of changes can women in their 50s be making to their skincare routine?
We hit up skin and cosmetic doctor Dr Imaan Joshi from Skin Essentials and asked her what she recommends doing to keep yours in good shape.
Along with some of the usual suspects like not practicing sun safety (quite possibly THE most important thing you can do for your skin), and smoking, here are all the surprising mistakes women over 50 make with their skin.