
For those scrolling through TikTok and pondering questions like 'What is a Phillip Schofield?' and 'Why are they feuding with a Holly Willoughby?', please grab a cup of tea immediately, because we have things to discuss.
I have no formal qualifications to walk you through this very British scandal, other than that I am very British myself. And therefore I am genetically dialled into British daytime television kerfuffles – even from 10,000 miles away.
And this kerfuffle is the kerfuffliest I've ever seen.
There's been a shock resignation, rumours of incessant fighting, a confirmed affair, an alleged lie and the 'divorce' of one of the most loved TV couples of all time. And those are only the headlines from this week.
So, let's get into the mayhem that is this Great British daytime telly scandal. One saucy question at a time.
Firstly, who are Phillip Schofield and Holly Willoughby?
Great question.
They are British daytime telly royalty who have been hosting This Morning together for 13 years. The show is overwhelmingly wholesome, covering topics like cooking hacks, feel-good family stories and news and opinions as and when they bubble up in public conversation. It's aired on ITV, which is one of the biggest TV channels (outside of the BBC) in Britain – meaning they have a pretty large audience tuning in to watch them every morning.
I believe that Holly and Phil are the longest-standing daytime telly 'couple' in the UK – and by 'couple' I don't mean of the romantic variety. They are work wives to one another and are famed for their friendly chemistry on the show.