“Once you see it, you can’t stop thinking about it,” said Alexander Wang of his new denim campaign.
The image he’s talking about is an oiled up model with her hand down her pants pretending to masturbate.
You want to see it?
Of course you do, that’s why you’re here.
But it’d be irresponsible if we didn’t give you a big fat NOT SAFE FOR WORK warning.
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Seriously, don’t keep scrolling if your boss or a small human you don’t want to explain the intricacies of simulated masturbation to, is likely to walk past.
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Maybe the marketing team were listening to lot of Chrissy Amphlett?
“I wanted an image that would provoke,” Wang said.
Except, we’re all bored.
This isn’t the first time the naked female body has been used to sell denim, nor will it be the last. But the Steven Klein shot campaign is just so overtly designed to shock us that it’s completely failed to have any cut through.
Renee Zellweger’s character said it best in the 90s cult movie Empire Records when she said: “Shock me, shock me, shock me with that deviant behavior”.