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Two weeks in, and 2025 is shaping up to be the year of backing the f*ck off.
The zeitgeist self-help book of January resolutions is called The Let Them Theory, a gazillion-selling Mel Robbins guide to just letting the troublesome people in your life… do what they want and stop bothering you. Oprah calls it the "best self-help book she's ever read" and it can be summarised in the words, "You do you, darl".
The most-clicked-on stories are about how much sand you're entitled to on the beach, the highest-grossing movies are cartoons, and on our phones we're still watching videos of pretty women making pretty food in their pretty kitchens. In fact, those are going big-budget, with Duchess Meghan's anticipated flower-freezing series right around the corner.
It's as if, in the face of what feels like unsolvable problems on an unfathomable scale — I started to list them, you know, war and fire and Elon Mu… and then it got too sad, and I stopped — the culture has decided to have a good lie down.
And 2024 Me must have been uncharacteristically early adopting this vibe, because, in December, when it came to choosing my Word Of The Year, a tradition at least eight years in on Mamamia Out Loud, I chose one very much in the spirit.
Listen to Mamamia Out Loud where Mia, Jessie and I share our words for 2025. Post continues after audio.
It's Nup. 2025 is going to be my year of NUP.
That sounds defeatist, I hear you say. A lot like no.