You want the bad news or the good news first?
The bad news? All right.
Over the last couple of weeks, shop in Adelaide thought it was a great idea to sell t-shirts emblazoned with the word ‘RETARDE’. Not ‘RETARD’, mind you, it has an ‘E’ on the end which makes it not cruel, but hilarious, right?
Actually, WRONG. The wrongest kind of wrong. Even though the shirts sold well, and even though some were apparently bought by people with disabilities – WRONG.
The good news is yesterday the shop bowed to people-pressure and took the shirts off the shelves, but not before the management of the shop said people – kids, particularly, who feel hurt by the joke should ‘toughen up.’
‘We’re mollycoddling them to death,’ Golbalize retail chain director Clayton Cross said on the Sunrise program after disability advocates said the shirts were demeaning and humiliating.
Yesterday, Mr Cross apologised, kind of, when he announced remaining shirts would be removed from the shelves. He was annoyed that the designers refused to buy back remaining stock but said the company will, ‘put a bit more thought’ into clothing orders in future. He ruled out ‘censoring the designers and fashion going forward.’
That’s positive… I think. Thought is good.
Now, I need to be very careful from this point, for two reasons.