By NICKY CHAMP
Remember when nail art was considered tacky? When you’d only ever see it on a plastic hand model in nail salons?
A couple of years ago, you would never have thought to paint your nails with palm trees, bow ties or wanted colourful patterns anywhere near your fingertips. But didn’t that change in 2012?
Celebs like Beyonce and Lady Gaga were early adoptors of the nail art trend, followed by the Hollywood A-List set and soon after you couldn’t walk down the street without seeing it.
According to fashion trade journal Women’s Wear Daily, the nail polish industry raked in a staggering $768 million from the U.S. alone in 2012 (up 32% from the year before). Breaking that statistic down means that women on average have 25 bottles of nail polish stashed away at home.
25 bottles? Sure, I’d probably have about the same amount about nail polish strewn around the house.
Um, not so much.
My nail polish number is … now, let me just preface this by saying I have worked on Mamamia’s beauty content in some form or other for the past three and a half years. In other words I’ve tried a lot of nail polish in my time, occasionally some with travel home with me, many I have impulse bought at the chemist, Sportsgirl and…
Oh, alright then. My number is 53 and I am checking myself into the nail polish equivalent of Betty Ford. Wait, maybe Gwinganna, I really feel that this is the type of addiction that can only be cured with daily yoga and organic food.
How on earth could I be in possession of more than fifty nail polishes? Any why do I have eight bottles of really similarly coloured neon orange? I suddenly felt like Carrie Bradshaw in the episode of Sex and the City when she comes to the realisation she has spend over $40,000 on Manolo Blahniks. Except my figure is closer to $800. How. Can. That. Be?