'As a beauty editor, these are the 11 products I'm picking up in the Black Friday sales.'

It brings me sinful amounts of excitement to remind you that Black Friday sales are just around the corner/already started — and look, it's time to get tactical. Why not have a few things on your list before you dive in and start snapping up random products you saw on TikTok that aren't really for your skin? Why not indeed.

In 2024, Black Friday sales officially kick off on November 29 and end on Cyber Monday, December 2, during which you can shop a wide range of your favourite brands from the likes of Adore Beauty, The Iconic, Dyson, Sephora, Myer, and a whole lot more!

As I said before, some (most) retailers have already started offering discounts, which means now is the perfect time to head online and start adding to cart.

Watch: Speaking of beauty, watch me use lipstick for a whole face of makeup. Post continues below.

Confused where to start? As someone who has tried approximately all the products, I know exactly what's worth spending on. To help you navigate the overwhelming sales chaos, I've pulled together some of my favourite brands and products you need to shop.

Here are all the best beauty products I have my eye on in the Black Friday sales.

Dyson Airwrap Complete Long, was $849, now $678.

If you've been trying to decide if you should take the leap and finally get a Dyson Airwrap — there probably couldn't be a better time. It's a mighty big commitment, and still spendy on sale, but this multi-functional tool offers it all — voluminous curls, loose curls, a bouncy blow dry, straight, sleek hair, you name it! It's popular for very good reason. Featuring a Coanda Smoothing attachment, a 30mm Airwrap™ long barrel, a 40mm Airwrap™ long barrel, soft smoothing brush, a firm smoothing brush, a round volumising brush, a filter cleaning brush and a swanky case, it's a serious game-changer for styling.

Laneige Lip Sleeping Mask, was $31 now $24.80.

Image: Adore Beauty.

Oh, c'mon. As if it would be a sales article without me mentioning my favourite lip mask! It's a very spendy tub (even on sale), so you'd be forgiven for thinking it's a bit of a rort. But I promise you, it will single-handedly up your lip game by five hundred thousand. I whack on a thick layer at night and wake up the next morning with smooth, moisturised lips. I also pop it on throughout the day, and love that it makes my lips look glossy and plump.

KOTIA Hydrating Day Cream SPF15, was $70, now $59.

ICYMI, deer milk is really good for your skin. Yes! Actually! It's packed with antioxidants, nutrients and anti-inflammatory properties, and provides hydrating and anti-ageing benefits. And guess what? This guy from Kotia contains 100 per cent pure New Zealand deer milk. Get into it.

Mermade Hair Blowdry Brush, was $109 now $76.30.

After getting my hands on one of these Mermade Blow Dry Brushes, I've become absolutely addicted. It gives me rich-girl hair — and is so easy and quick to use. It seriously does the work of a blow dryer and hair styler in one. Love. So I highly recommend you pop it in your cart.

La Roche-Posay Cicaplast Baume B5+ 100ml, was $41.95, now $33.65.

Image: Adore Beauty

This! The do-it-all formula that has saved my skin one too many times. I always have one kicking around my skincare cupboard. Cicaplast Baume B5 is a thick, nourishing formula that hugs your skin and protects it. It's ultra repairing and perfect for dealing with rough skin, dry patches and cracks.

Giorgio Armani Luminous Silk Foundation, was $115, now $97.

This is one of my all-time favourite foundations but it also happens to be incredibly hurty on the bank account — so I usually wait for the sales to snap it up. I love this formula because it's beautifully lightweight and silky and honestly feels like you're wearing nothing at all.

Benefit Cosmetics Precisely, My Brow Pencil, was $48, now $38.40.

This is my go-to brow pencil and it's ultra-thin, precise and gives you the most natural-looking strokes. An MVP for sparse brows or those who just want a little extra oomph. Always have one in my makeup bag and it's always nearly running out — so it is TIME!

ColorWOW Dream Coat Supernatural Spray, was $64, now $54.40.

This is one of those rare viral beauty products that's actually worth the hype. Perfect for when you want to refresh your hair and make it look 'done', this heat-activated spray is used on wet hair after every third or fourth shampoo. Simply dry your hair with a hairdryer and marvel at how shiny and silky your hair looks afterwards. 10/10.

Brillo Beauty The Lot, was $185 now $138.75.

Image: Brillo Beauty.

Whether you're looking for a gift for someone or to spoil yourself (for me, it's the latter!), you can't go past this bundle of goodness from Brillo Beauty. It includes all the Brillo Beauty essentials in one cute beauty bag; The Butter, The Oil and The Spray, along with post-partum necessities (that anyone can use — FYI!), The Wash, The Lotion and The Balm.

If you've been looking to dip your toes into the Brillo Beauty game for a while — don't miss out! Trust me, The Butter is UNREAL (and it was co-founded by our girl, Leigh Campbell, so you know it's good.)

Olaplex No. 3 Hair Perfector Pre-Shampoo Strengthening and Reparative Hair Treatment, was $54, now $43.20.

This at-home hair treatment is the absolute cat's knuckles for dry, damaged hair. Use it once a week before shampooing and it'll help treat and prevent damage and repairs in as little as three minutes. Actual magic.

GHD Max Wide-Plate Hair Straightener, was $370, now $314.

Image: Adore Beauty.

Another hair tool? Look, we're not here to mess about. If you need to update your old ghd from 15 years ago, get in on it. There's a bunch of different versions on sale — this is my fave for gals with thick hair (or if you just have lots of it!).

Best beauty retailers to shop for Black Friday 2024 deals.

Sephora: Up to 20 per cent off with a minimum spend.

Priceline: Save up to half price on hundreds of items in their Click Frenzy sale.

Adore Beauty: Up to 40 per cent off a huge range of beauty in their Adore Frenzy sale.

Brillo Beauty: 25 per cent off sitewide.

Kotia: Up to 50 per cent off storewide.

Naked Sundays: 30 per cent off storewide and 50 per cent off bundles.

FOREO: Up to 50 per cent off best-selling facial devices.

Mihan Aromatics: 30 per cent off storewide.

Vida Glow: Sign up for Black Friday early access.

Dyson: Up to 45 per cent off hair styling tools.

La Roche-Posay: 20 per cent off sitewide.

tbh Skincare: Sign up for Black Friday early access.

The Ordinary: 23 per cent off everything

Lovehoney: Up to 70 per cent off everything.

WelleCo: 20 per cent off sitewide.

CLOUD NINE: Discounts of up to $200.

BANGN BODY: 29 per cent off sitewide.

KIND-LY: 30 per cent off sitewide using code: BFCMSALE.

Who Is Elijah:: 20 per cent off sitewide.

Peppermint Grove Australia: Up to 40 per cent off sitewide.

Lash Therapy Australia: 20 per cent off sitewide.

Daily Naturals: 20% off sitewide + curated bundles that work out to 30% off the total value.

RAWKANVAS: 25 per cent off storewide.

STRAAND: 20 per cent off sitewide with Code: CYBERSALE.

What do you have your eye on this Black Friday? Share your thoughts in the comment section below.

Feature image: Supplied/Canva.