celebrity

'One moment during the Super Bowl halftime show brought me to tears.'

I went into this year's Super Bowl halftime show expecting the usual: high-octane choreography, a medley of chart-toppers, and enough pyrotechnics to light up a small country. 

What I didn't expect was to be sitting on my sofa, with tears in my eyes. 

This year's Super Bowl halftime headliner was none other than Bad Bunny. The performance was a masterclass in cultural layering, but it was one quiet moment that absolutely broke me. In the middle of the spectacle, a scene unfolded showing a family gathered around a grainy TV screen, watching Bad Bunny win his historic Grammy. 

Then, the fourth wall dissolved: Bad Bunny appeared in the room and handed that gold megaphone to the little boy in the living room.

Watch: Bad Bunny and Lady Gaga performing at the Super Bowl. Article continues after video.


Video via Instagram/NFL

In that moment, the noise — the pre-game grumbling from conservative critics, the gatekeeping, and the hateful tweets — evaporated. It was a manifesto on unity and, more importantly, a visual promise of what representation actually does for a child's psyche.

The build-up to this show was anything but quiet. In the weeks leading up to Santa Clara, the air was thick with political tension. High-profile figures, including President Trump himself, had labelled the choice of headliner "absolutely ridiculous," while others questioned why the NFL would choose a Spanish-speaking artist during such a polarised climate. 

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There were even rumours of ICE presence at the stadium. In response, groups like Turning Point USA even went as far as hosting an "All-American" alternative show with Kid Rock.

But when the lights dimmed, the answer was clear. Bad Bunny transformed the stadium into a living, breathing landscape of Puerto Rico, a clear homage to his culture and home. 

Bad Bunny at the Super Bowl Halftime ShowImage: NBC

He strutted through a set filled with lush palm trees and local boxers, bringing his home to the world's stage without translating a single word. He wove in anthems like 'Yo Perreo Sola' and 'El Apagón' — the latter a nod to the power outages plaguing the island — before bringing out Lady Gaga and Ricky Martin. 

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By the time the Jumbotron lit up with the words "The only thing more powerful than hate is love," the message was undeniable: this wasn't just a half-time show, it was a claim of belonging.

For the uninitiated, it's hard to overstate how seismic Bad Bunny's rise truly is. If you're wondering why your timeline is currently 90% Benito, you have to understand that he has completely rewritten the rules of global stardom. 

Historically, making it in the US meant crossing over into English, but Bad Bunny shattered that glass ceiling by becoming one of the most-streamed artists on the planet while recording almost exclusively in Spanish. His success signals a historic shift where the cultural periphery has become the centre of the pop culture universe, proving that you don't have to dilute your heritage to own the world stage.

Watching that little boy hold a Grammy hit a nerve I didn't realise was still so raw. As an East Asian woman, my childhood representation was a desert. When I did see faces like mine on screen, they were often caricatures — the nerd, the sidekick, or the martial artist — never the protagonist, and certainly never the global icon winning the highest honours.

Bad Bunny perfoming at the Super BowlImage: Getty

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Growing up, you internalise those absences. You unconsciously build a ceiling for your own dreams because you can't be what you can't see. I never thought I could be the lead in a story because I never saw a lead who looked like me. I spent my youth trying to fit into a mould that wasn't made for me, assuming that my otherness was something to be managed rather than celebrated.

That moment in the halftime show wasn't just about a trophy. It was about the validation of existence. It told every kid of colour watching that their culture isn't a niche or a sub-genre. It's the main event. 

Seeing Bad Bunny hand over that award felt like he was handing over a key to a door that had been locked for generations. This belongs to us, too. Despite the critics, this performance proved that the Super Bowl stage is at its best when it isn't just entertaining us — it's reflecting us.

Feature Image: Getty.

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