The awesome reason everyone is looking glum in front of Pitch Perfect 2 posters.

Anna Kendrick refuses to look “sexy”. Thousands join her.

The highly anticipated Pitch Perfect 2 is about to roll out into cinemas.

So why are producers sweating the release of the poster?

In the next instalment of the Pitch Perfect series, actress Anna Kendrick returns to play the character of Beca, the lead music-loving diva in the Barden Bellas A-cappella group.

In the lead up to the release of the movie, Kendrick released an image of the movie poster on her Instagram, saying that her producers were “sweating” because she wouldn’t strike a sexy pose.

And from there, her fans reacted.

Beca’s loyal army of followers (aka Most Of Instagram) started the hashtag #badpitches, taking photos of themselves posing like Anna in front of the movie poster in the same badass position.

CLICK THROUGH a gallery of more #badpitches.