1. Does this ad reinforce the idea of ‘women as sex objects’?
Brazil’s Ministry of Women is attempting to suspend a raunchy ad campaign featuring the world’s highest paid supermodel Gisele Bundchen which shows her dressed in scant lingerie and high heels in an attempt to distract her husband from a damaged car and maxed out credit card. The Ministry said the ad ‘reinforces an erroneous stereotype of women as sex objects and ignores the progress made in ending sexist practices. It also represents discrimination against women’ and showed that ‘sensuality can melt any man’.
Here’s the ad:
2. Breastfeeding cop wins discrimination case
A Queensland police officer will likely receive $10,000 in compensation from the Queensland Police Service and the Queensland Crime and Misconduct Commission after she was forced to stop breastfeeding so she could return to work. “In reality I was left with no choice,” Senior Constable Tammy O’Connell told Queensland Civil and Administrative Tribunal. “It seemed that the only issue of substance that inhibited me from returning to my substantive position on a part-time basis as proposed, was that I needed to complete a half-day weapons training course to requalify me to carry a handgun. However, it was asserted . . . that it was a long-standing policy of the QPS that breastfeeding mothers (of which I was one at the time) are prohibited from undertaking weapons training on safety grounds.”